Microsoft has a vision of a connected workplace: connecting employees to information, connecting your business to your customers, and connecting the systems that make your business run – regardless of platform or programming language. That’s the .NET vision. Built on the Microsoft .NET Framework and designed for low total cost of ownership, Microsoft CRM will transform the way your company improves sales and service profitability, creating an interconnected workplace that extends across business systems and Web services.
But customer relationship management is about more than technology – it’s about customers. Microsoft CRM frees managers, salespeople, and customer service employees from time-consuming processes and empowers them with the information they need to focus on selling effectively and delivering quality service – the business of building profitable customer relationships.